Revitalizing a legacy brand for a modern social landscape.
Kodak needed a social media-first strategy that showcased its consumer products in ways that appealed to younger audiences without alienating long-time loyalists.
Goal
Blend heritage with modern creative formats to drive engagement.
We crafted visually compelling, storytelling-led content for social platforms and implemented both organic and paid tactics for a complete top-to-bottom funnel strategy.
Result
A social presence that honored Kodak’s past while fueling its future.
The work resulted in measurable engagement lifts and stronger brand sentiment, proving the value of a heritage brand adapting to modern digital behavior.
Revitalized engagement through bold, social-first storytelling.
Revitalized engagement through bold, social-first storytelling.